Swarathma’s Blog


New Merchandise :: The Swarathma Ghodi Mask
January 29, 2010, 8:08 am
Filed under: initiatives | Tags: , , ,

We want you horsing around.

On February 23, 2008 there was born an idea from the fevered brain of Vasu Dixit. For the Rajasthani folk inspired upbeat ditty Pyaar Ke Rang, he said he would prance around on a papier mache horse. Now, we were pretty sure no band had done something like that before, and frankly not all of us were kicked by the idea, but we decided to go ahead with it. The show was the one that kickstarted the career in music we have built today – Radio City Live National Finals, New Delhi.

The ghodi (mare, if you will) became an unprecedented success. As far as band mascots go, it became part of our identity. We were taken aback, and delighted by how it quickly became the darling of photographers and audiences alike. When our sets were cut short and we could not play Pyaar ke rang, audiences would lustily request for her appearance.

The last known picture of the original papier mache ghodi, live at The Child Care Home, Kolkata. Pic: The Red Bantoo

Alas, the original ghodi was lost after the show we played in Calcutta at the orphanage. You might be shocked, how could we lose something so huge, but the truth is that we did. What you see on stage today is v 2.0, fibre glass, durable and still lovable. There’s the same big-hearted grin on her face.

We celebrate the Ghodi by giving a little bit of her to you  – in the form of the mask! Enjoy…!

Text: Jishnu Dasgupta | Graphic Design: Montry Manuel

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1 Comment so far
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Very enjoyable. Ma(y h)er tribe increase !

Comment by Arun P V




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